You might remember that I resolved to "Do Your Best or not at all." for New Years. With this resolution in mind, I signed up for Blogging Your Way, co-taught by Holly Becker of decor8 and Leslie Shrewring of A Creative Mint. Our first homework assignment had us identify why we followed the blogs we did. This assignment took me awhile as I follow over 300 through Google Reader (and I went through each and every one of them). There are some I skim and read when an image or headline catches my eye. Then, there are those I eagerly anticipate. Those I anticipate cover a wide range of subjects - home renovation, interior design, fashion, cooking, packaging design, paper, and more. The one commonality? Personality.
'Cause you've got - (personality)
Walk - (personality) talk - (personality)
Smile - (personality) charm - (personality)
Love - (personality)
Walk - (personality) talk - (personality)
Smile - (personality) charm - (personality)
Love - (personality)
- (You've Got) Personality, lyrics found on International Lyrics Playground
Around the Thanksgiving Holidays, I had discovered a 1950 edition of Culinary Art Institute Encyclopedic Cookbook. The preface, written by the encyclopedia's editor Ruth Berolzheimer, struck a chord with me (complete excerpt).
The Personality of a [blog] is as apparent as it is important. ... a mixture as familiar, friendly and exhilarating as a pine woods early on a summer morn. ... that gives a comforting feeling of confidence in the final product. ... but above all a feeling for the kind of beauty that women want about them in their work-a-day world.
- Ruth Berolzheimer, Culinary Art Institute Encyclopedic Cookbook, c1950
With Berolzheimer's words in mind, I made myself a cup of tea, grabbed a blanket and SpriteKat, dumped stacks of magazine clippings onto our coffee table, and settled down in our loveseat to determine what I wanted my blog's personality to be (other than sporadic and scattered - it's current personality) when it grew up.
After a few cups of tea, I had a mental image.
The Finds (top row, left to right): 1950 GE Advertisement courtesy of Retro Cookbook; Home Baking Made Easy for Beginners and Experts, 1950s, courtesy of Zinnia Ridge; Betty Crocker's Cook Book for Boys and Girls, c.1957, $7.99, from sandmarg. Bottom Row: 1950s Tea Towel, $42, from Call Me Jasper; The See and Do Book of Cooking: Indoor and Outdoor, c.1959, $13, from Back Stash and Bygones. |
A little later - okay much cutting and gluing later - I had a mood board and a mission statement.
I want this blog to reflect the sights, sounds, and smells of my mom's kitchen where, after school, I did my homework at the dining room table while snacking on freshly made baked goods, and on weekends, I helped my mom make breakfast or bake a cake.
Hopefully you'll pull up a chair and stay awhile. Everyone was always welcome in my mom's kitchen and she never let a soul go away hungry. Here you'll find the same hospitality with a modern retro twist. Enjoy!
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